Andrew Gouty

My how time flies. Seeing as how its been months since I’ve said anything meaningful, I suppose I should account. Recently I’ve started an online marketing firm, Rella SEO. As you might guess, we focus on search engine optimization services of the organic variety.

As much I want to believe that most marketers understand the topic of the long tail as it applies to search marketing, I shudder at the thought that they had recently read through the entirety of Chris Anderson’s book. Hailed as much as a new way of thinking about business, it came across to me [...]

Last week my roommate and I were made privy via the violent outburst of Firesheep rumors on Twitter about the software’s capability, and instantly we were compelled to try out the software. Not because of malicious intent mind you (we only targeted each others’ accounts) but rather to test the security of our own browsing [...]

Last week a new acquaintance was nice enough to buy me lunch in exchange for my thoughts on his web site where SEO was concerned. The site in question was for a seasonable business, marked by several distinct services throughout the year, one being more popular than the other during its own season. The site [...]

I’m a frequent visitor at SEO Moz and use their tools almost daily, so when they posted their affiliate program online, I was quick to apply. If you’re unfamiliar with their tools, head over to SEOMoz.org and take a look (yes that’s my affiliate link). This post is set to do little else than give [...]